Fixing funding frustration: Why TIGA is taking to Kickstarter

TIGA’s decision to launch a curated page on Kickstarter may have led some to question just what crowdfunding is for, but for the trade association itself, there is only one concern: making sure UK studios get funded.

According to CEO Dr. Richard Wilson, this isn’t a rash move, either.

The association has set out to form strong ties with Kickstarter – unveiled as the body’s latest member – in order to ensure that this venture, designed to showcase the best Britain has to offer, has legs.

Read More at PocketGamer



Sponsored Links by DQ Promote

 

 

Send this to a friend