Are VCs outdated? And is a bank loan really necessary for many businesses to start?
Given the rise of Kickstarter, Indiegogo, and other online funding platforms, one begins to wonder what shifts await traditional sources of business financing. Kevin Lawton and Dan Morom, authors of the book, The Crowdfunding Revolution: How To Raise Venture Capital Using Social Media, have a few ideas.
Lawton has founded multiple startups, while Morom is a finance PhD candidate at the Hebrew University of Jerusalem. I sought a review copy through NetGalley; It’s a second edition published through McGraw Hill, where the first was self published.
Read More at Small Business Trends