Tagged: tactics

An Inside Look at Legion M Investment Crowdfunding Success

legion-m-on-the-moon

Legion M is one of the early success stories of Reg CF investment crowdfunding. Legion M raised $1 million on Wefunder with the backing of over 3,000 individual investors – the most ever for a single Reg CF offer to date. Out of the 32… Read More

Hacking the Law (Crowdfunding Edition): Concurrent Offerings Part 1

legal-hacking

First off, don’t panic. We’re not talking about hacking into computer networks or anything. Legal hacking, or hacking the law, doesn’t involve anything surreptitious. From an organization standpoint, Legal Hackers is an organization originating from Brooklyn Law School and now a global movement with over… Read More

White Label Crowdfunding 101: Part II – Players & Profits

Money Time Square

So you want to start a Crowdfunding Portal… In White Label Crowdfunding 101: Players & Profits, (Part II of our three-part series) we will introduce some of the primary white label vendors, sample sites and criteria for vendor selection to help you navigate the options…. Read More

The Ultimate Guide to Marketing an Equity Crowdfunding Campaign

Enticing the Crowd Concert

  As part of an upcoming book on equity crowdfunding, I have asked past campaigns about their very best marketing tactics. They have used these exact strategies to raise millions of dollars, pounds and euros! In this article, I have distilled their advice into these… Read More

Is Reg A+ Crowdfunding Right for Your Business?

Bulls Eye Sketch Target Darts UK US

I read an article in WIRED the other day about the LaFerrari, the world’s most coveted supercar, and one particular sentence stuck out. As writer Jordan Golson plainly stated, “When it comes to this car, you don’t choose Ferrari. Ferrari chooses you.” Well, ladies and… Read More

8 Social Media Strategies for Nonprofit Peer-to-Peer Fundraising

Social Media

Peer-to-peer (P2P) fundraising rallies your supporters together to reach your fundraising goal, as each person individually fundraises from their own networks. Since social media is a significant aspect of many people’s lives, creating a strategy for all the posting, tweeting, and sharing can help you… Read More

The Top Regulatory Mistakes Being Made by Issuers & Crowdfunding Platforms

Train Wreck Demise Collapse Disaster

General solicitation is growing for securities offerings conducted under Rule 506(c) and Reg A+ Tier II in the US.  A more limited form of general solicitation is also available to issuers participating in offerings pursuant to Title III of the JOBS Act (Crowdfunding).  Issuers may… Read More

NextGen Crowdfunding Hosts Live Stream on Basics of Investment Crowdfunding

Richard Swart

NextGen Crowdfunding is hosting another live-stream event.  Today (August 10th) at 4PM ET or 1PM PT, Dr. Richard Swart, will be hosting a 2 part series that will help educate both investors in equity crowdfunding and companies that are considering using equity crowdfunding to raise… Read More

What You Can & Cannot Do to Promote a Reg CF / Title III Crowdfunding Offer

Billboard-Advertising-General-Solicitation Online

Title II and Title IV of the JOBS Act created two different forms of investment crowdfunding. Title II allows issuers to “generally solicit” or advertise securities  sold under this exemption. The catch is that only  accredited investors may purchase these securities.  Title IV of the… Read More

SeedInvest Publishes Open Letter Requesting Feedback on “Crowd Note” in Push to Manage Reg CF Hurdles

Hurdle Challenge Race Delay Title III Reg CF

Title III or Reg CF crowdfunding holds great potential to provide access to capital for smaller companies but also includes multiple shortcomings. The woefully small funding cap and the hobbled rules stapled on by regulators have created a securities exemption that is ok but could… Read More

The Wisdom of the Crowd: How It Can Help You Value Your Company

The Thinker Rodin Duplication Immitation Art

The truth is that for many entrepreneurs valuing your company is one part industry analysis, two parts assessing your traction to date and ten parts finger-in-the-air guessing or back of a beer mat maths. But there are ways to get help – here’s how we… Read More

Smoked: Reg CF Doesn’t Work for Marijuana Industry Entrepreneurs

Marijuana Cannabis Leaf

The budding Marijuana industry has attracted a legion of “ganjapreneurs” seeking the chance to cash in on the US movement to legalize and legitimize Cannabis. ArcView Group, a “hub for investment, data and progress” estimates the industry will drive around $7 billion in revenue during 2016…. Read More

Should You Use An Equity Crowdfunding Consultant?

Chess Strategy

Companies chronically underestimate how much time and hard work is involved in running an equity crowdfunding campaign. It’s often only after they get some way down the track that they realise what is involved, and it’s natural to feel overwhelmed and look for help. In… Read More

From Retail to Pretail – The Case for Building Your Own Crowdfunding Platform

Open for Business Sales Commerce

  Crowdfunding introduces a new dynamic to the classic retail business. Consumers have direct access to early stage products, can give valuable feedback and create through their own marketing power the viral reach to new mass market products. Large corporations, such as Sony with their… Read More

SAFEs: The Investment Vehicle of Choice for Reg CF Issuers?

Simple Agreement for Future Equity

  Exploring the emerging role of SAFEs or Simple Agreement for Future Equity in Reg CF offerings.   Examining SAFEs pros and cons to founders and financiers investing in seed stage companies. You’ve started a new business, established your team, and you’ve self-funded all of… Read More