Kickstarter Reminds Worried Backers: We Are ‘Not A Store’

Kickstarter, the crowdfunding site for creative projects, was founded on the premise that many worthy ideas are never given a chance because traditional financiers are too afraid of risk.

Now, the company is addressing concerns that some creators on its site are not finishing projects after they are funded.

In a blog post Thursday titled “Kickstarter Is Not A Store,” the company took another step to reinforce investors’ confidence. The blog explained that project creators now will be required to answer the question: “What are the risks and challenges this project faces, and what qualifies you to overcome them?”

Read More at HuffingtonPost

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