Social media’s power to make things go viral can provide hours of useless entertainment through hits such as the Gagnam Style video or I’m Shmacked.
Thanks to kickstarter.com, a major “crowd funding” platform, the power of supporters also can be harnessed to fund the dreams of creators like Ann Arbor’s Karl Tiedemann who do not have access to traditional sources of startup capital.
Kickstarter and the social networking site Reddit.com have helped Tiedlemann’s board game, The Perfect Heist, raise nearly $45,000 in pledged funding with days left on the campaign that ends Oct. 19.
“I’m incredibly excited about it but also anxious,” said Tiedemann, a user experience designer at Barracuda Networks.
Read More at AnnArbor.com
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