Online Crowdfunding portals enable firms to market Regulation D private placements.

Confident CrowdLike the entrepreneurs on Kickstarter trying to raise money to sell hot-chocolate cubes or cut an album, later-stage private companies may soon be finding investors online. But will crowdfunding for more-established companies be the bonanza it is for some start-ups?

It’s possible, given that the Title II section of the Jumpstart Our Business Startups (JOBS) Act gives companies and their broker-dealers the ability to market Regulation D Section 506(c) private placements on a widespread basis. In fact, some broker-dealers are launching online portals to do just that.

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