Why GoFundMe paid six figures for crowdfunding.com

Crowdfunding for Everyone GoFundMeGoFundMe is something of an anti-Kickstarter. Unlike the most popular crowdfunding site, the San Diego platform founded by Brad Damphousse and Andy Ballester welcomes personal fundraising, rather than just the artistic and technological campaigns that dominate higher-profile rivals.

In fact, Damphousse calls his company, which has been bootstrapped, “a crowdfunding site for the rest of us.”

But now, GoFundMe has something that bigger sites like Kickstarter and Indiegogodon’t, a URL that spells out just exactly what the site is. GoFundMe has bought the URL Crowdfunding.com for $166,594 from Australian entrepreneur Mat Walker.

The purchase was announced earlier this week, but I wondered just what GoFundMe planned to do with such a valuable domain name, and why Damphousse was willing to part with six figures for it. So I reached out and asked him.

Read more at Upstart Business Journal

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