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Second Time Success: Tent Brand Crua Outdoors Surpasses £100,000 Funding Target on Seedrs

Ireland-based tent brand Crua Outdoors has successfully surpassed its second equity crowdfunding campaign’s £100,000 funding target on Seedrs. The initiative was launched last month and is currently offering 8.16% in equity. As previously reportedCrua Outdoors’ first equity round secured £85,371 in 2015, and last year, the company raised $300,003 through its reward-based Kickstarter campaign. The company recently explained:

Great ideas happen when you wake up shivering in the dead of night in the west of Ireland. We knew there had to be a better way of getting a good night’s sleep in the great outdoors. We needed a tent that is more than a tent; that is a comfortable refuge that would be warm in the winter and cool in the summer. In a moment of freezing clarity, we realized that we were going to have to build it ourselves. At Crua Outdoors (trading name of Thermo Tents Ltd) we have essentially begun a ‘Tent Revolution’ by designing and developing what we understand to be the world’s very first thermally and acoustically insulated tent or tenting system.”

Its patent-pending multi-layer design and brand new insulation technology have applications in:

 

Funds from the Seedrs campaign will be used to expand product range and continue on its mission to revolutionize camping. The campaign is set to close in a few weeks.


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