Finitive, a Fintech that connects institutional investors with alternative lending investments, announced on Monday it secured $6 million through its latest seed funding round, which was led by Atomic Labs. Finitive is described as a fintech platform that provides institutional investors with zero-fee access to alternative lending investments. The company noted its selective process, investment team, and platform efficiently deliver capital to its originator partners.
“Through Finitive, institutional investors access a multi-trillion-dollar market that encompasses a broad spectrum of non-bank lending sectors, including specialty finance, online lending, marketplace lending, and private credit funds. Finitive’s originator partners gain efficient access to a global network of investors who are actively allocating to alternative lending.”
Finitive reported it will use the funds to further develop its platform to pursue strategic machine learning, artificial intelligence, workflow automation, and data analytics initiatives. Jon Barlow, Finitive’s CEO and Founder, stated:
“We are excited to partner with Atomic, one of Silicon Valley’s premier incubators, in furthering our mission to make raising and investing capital into alternative lending fast and easy.”
Jack Abraham, Founder and Managing Partner at Atomic Labs, went on to add:
“Finitive’s technology platform improves the investor and originator experiences by accelerating closing speeds and lowering transactions costs. Finitive’s rapid growth, coupled with our first-hand experience raising capital through the platform for one of our portfolio companies, proved to us the value of Finitive’s tech-enabled services and extensive investor network on the platform.”