SmileCareClub Wants to Disrupt Dentists

SmileCareClub big smile

I don’t know anyone who enjoys going to the dentist.  And for anyone that had to endure the oral torture of wearing braces – I understand your pain.

Well crowdfunding is acting as a catalyst for thousands of industries.  Every day old business models are being challenged with new methodologies.  Dentistry and orthodontics is another category that can be added to the list.  The SmileCareClub, based in Nashville, Tennesse, wants to alter the process of straightening teeth.

Doug HudsonFounded by Doug Hudson in 2013, he wants to eliminate painful trips to the orthodontist along with a huge chunk of the cost.  Invisible aligners have been available for some years now – dominated by a single company that apparently generated $600 million in revenue one $5000 patient at a time.  Ouch.

So why not skip the trip to the orthodontist?  Let the advances in technology lower the cost and make the entire experience less painful.  Crowdfunding on Indiegogo now.


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