On Tuesday, Hasbro, Inc. (NASDAQ: HAS) along with Shark Tank star Daymond John announced Cloud Control as the grand prize winner of the Fall 2016 Gaming Challenge. As previously reported, the contest offered independent game designers a prominent platform to promote their ideas, while enabling Hasbro to discover and develop new face-to-face games. It was open to game designers in the U.S., U.K., Canada (excluding Quebec), France, and Germany.
According to Hasbro, the winning game, Cloud Control, which created by Eugene Bryant of Suwanee, Georgia, is an endearing, family-friendly game that allows kids to turn, twist, overlap and animate cards to form clouds into recognizable shapes before time runs out. Cloud Control was one of five finalists in Hasbro’s Fall 2016 Gaming Challenge which raised more than $22,000 across all five campaigns. Each of the selected finalists ran crowdfunding campaigns that were promoted on Hasbro’s partner page on global crowdfunding platform, Indiegogo. The final campaigns closed on February 12th, with ‘Cloud Control’ raising more than $6,700 from over 180 backers. Brian Chapman, head of design and development at Hasbro, stated:
“Successful game ideas can come from anywhere, and the Gaming Challenges helps us uncover the best of the best for Hasbro Gaming fans. We were thrilled to bring the winning Mr. Toast Game to life in the 2015 Game Challenge, and are excited to work with Eugene to share the imaginative Cloud Control game with our younger fans.”
John also commented:
“I had a great time as a guest judge for Hasbro’s Gaming Challenge. I’m a big fan of family games and these submissions all showed tremendous creativity and talent. I was impressed by the five finalists, but in the end Eugene’s Cloud Control resonated with me the most.”
Bryant will receive the $25,000 prize and a trip to Hasbro headquarters for advice, mentoring and assistance from Hasbro’s game development team to help make his game a reality. He will also have the opportunity to meet with John. He added:
“My family and I couldn’t be happier to have won Hasbro’s Fall 2016 Challenge. I’m beyond grateful to my family and friends, who inspired me to create ‘Cloud Control,’ and to both Hasbro and Indiegogo for helping to turn our dream into a reality. I can’t wait to get started on the final product!”
