Nubank and Chubb announced on Tuesday the launch of a fully digital life insurance offering, Nubank Vida, in Brazil. According to the duo, Nubank Vida is underwritten by Chubb and was developed using the integration capabilities of Chubb Studio, the global digital product distribution platform announced by Chubb in September.
“The Nubank life insurance offer is fully customized to allow the customer to enjoy a seamless experience where quotes, bill payment and account management are all transacted digitally. Basic coverage includes natural or accidental death and funeral assistance, as well as living benefits covering hospitalization for accident, disability for accident and funeral assistance for family members.”
Speaking about the launch, David Vélez, Founder and CEO of Nubank, stated:
“Nubank Vida is totally adaptable to the needs of customers. In the offering process, we abandoned predefined packages and the unreadable technical language of conventional policies, which only makes the process more expensive and difficult than it needs to be. With Nubank Vida, through our app, the customer will have the autonomy to choose and only pay for what they really value and use.”
Marcos Gunn, Senior Vice President, Chubb Group and Regional President, Latin America, added:
“We are thrilled to participate in the digital revolution Nubank is bringing to the financial services sector. Our partnership with Nubank as it enters into the insurance industry demonstrates the value of our digital strategy to partners and the strength of our team. Together, Nubank and Chubb were able to design a tailor-made insurance solution for the Brazilian market that perfectly matches Nubank’s unique focus on delivering a superior customer experience.”
