U.S. Insurtech Insurify Announces New Office in Bulgaria


Insurify, an AI-powered insurance comparison platform that’s based in the U.S., announced on Thursday it has opened a new office in Bulgaria. The company also revealed it is growing its in-home insurance agency.

Founded in 2013, Insurify stated its mission is to fix the broken insurance distribution system by building the smart virtual insurance agent of the future.

“Insurify delivers value to both the customer and the insurance company by removing marketing and agency costs, protecting personal information, and empowering both large and small insurance companies by providing access to new customers they might not otherwise reach.”

Insurify also revealed that the Bulgaria office will be led by Director of Engineering Konstantin Halachev, Ph.D, former Engineering Manager at Skyscanner. His team will notably help drive Insurify’s mission to be the most trusted and comprehensive platform for insurance, leveraging their collective wealth of experience in engineering-at-scale for online meta-search engines. While speaking about the Bulgarian office, Snejina Zacharia, CEO of Insurify, stated;

“Our new office in Bulgaria marks a pivotal growth milestone as we continue to enhance our auto, home and life insurance verticals. We’re excited to bring on such a great team of engineers and data scientists who have a proven record in building machine learning recommendations for hyper-growth platforms.”

Insurify went on to add that in addition to the new office in Bulgaria, it is also establishing a team of in-house agents, doubling down on its commitment to delivering a tailored insurance comparison experience online and over the phone. The company recently hired 20 agents, with plans to continue hiring more over the course of the year.

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