Engage People, the loyalty network that enables program members to pay with points (PwP) directly at checkout, recently reported a 33% increase in YoY revenue in 2021.
Access+, Engage People’s platform that powers the loyalty network and PwP capabilities, grew revenue “by 94% – a signal of continued demand from retailers and financial institutions for the convenience of paying with points,” according to an update shared with Crowdfund Insider.
In addition, its Podium Loyalty platform saw revenue increase by over 32%, and merchandise and gift card sales via the platform surged by over 23% in 2021. The growth achieved across Engage People’s suite of loyalty solutions has been attributed to the Fintech firm’s dedication “to expanding its loyalty network while enabling a better customer experience for its partners.”
Jonathan Silver, CEO of Engage People, stated:
“2021 was a year of growth for our business as a whole, from attracting new partners to strengthening our investment in expanding talent. We’ve created a strong foundation for the year ahead, and we’re energized by the prospect of adding more retailers and FIs to our loyalty network – ultimately, helping them to deliver pay-with-points capabilities to their customers.”
To support the growth of the business, Engage People added 52 new workers last year and is seeking “to fill additional positions in 2022.”
Other key highlights over the past year are as follows:
- Engage People’s inclusion in Loyalty360’s first-ever Technology Today report. The company was listed as an “All-in-one (Tech + Strategy Shop) Supplier”.
- The company’s inclusion in Forrester’s “Now Tech: Promotions and Offer Management Providers, Q3 2021” report.
- Engage People’s recognition by Startup Canada as one of the top companies in the nation.
This announcement follows the November launch of “two exclusive studies examining loyalty trends in partnership with The Wise Marketer.”
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As covered, Engage People claims to be “the only loyalty network that enables program members to pay with points directly at checkout.” The global tech provider “connects loyalty programs with global payment systems and online retailers, and covers 100% of the top purchase categories in North America.”
Banks and retailers across the globe “rely on Engage People for its first-of-its-kind loyalty network and pay-with-points capabilities.”
Engage People maintains head offices in Toronto, Ontario, Canada and also has offices in the US, Canada and Italy. For additional information, visit: www.engagepeople.com.