FOODICS, the cloud-based restaurant management technology and payments platform in the MENA region, has announced that it “signed a strategic agreement with the pioneering virtual drive-through startup n.go.”
n.go, which entered the food and beverage sector in 2021, “provides a unique experience to customers on the go, allowing them to order from their favourite F&B brands and pay through the application.”
Merchants get “notified when the customer’s car enters the pick up zone, ensuring that the customer receives their order seamlessly without the need to get out of their car.”
For Foodics, the partnership will “enable its clients to use the n.go app, helping restaurants and cafes increase their revenues further by offering them a new sales channels for virtual drive through and curb-side pick up sales.”
All that happens while n.go charges “a competitive and fair take rate on orders.”
In addition, n.go “enables restaurants and cafes to learn their clients’ preferences in order to improve services and increase customer loyalty through comprehensive insights and analytics.”
Ahmad Al Zaini, Foodics Co-founder and CEO commented:
“As we thrive to become the one-stop-shop platform for restaurant owners to grow their operations effortlessly, it is important to continually seek innovative solutions for our clients. By integrating n.go onto our platform, Foodics’ clients will be able to serve existing, and also acquire new customers, who prefer in-restaurant or curbside pickups seamlessly through the Foodics cashier app. We are proud to welcome home grown pioneers such as n.go to the extended Foodics family.”
The n.go platform “allows customers to shorten waiting time and avoid long periods of standing to buy and pay.”
It also “allows restaurants to eradicate manual work, reducing operational work, and fully eliminating errors from manually pushing orders through the system.”
Mazen Ghalib Al-Abdullah, n.go CEO and founder added:
“This agreement is a win-win situation for both n.go and Foodics. Our application is specialised in receiving instant online orders and delivering it to customers on the go, without leaving their cars, allowing them to save time by skipping the queue and scheduling their orders in advance. The agreement with Foodics will grow our footprint tremendously and also enable us to service new customers and restaurants with our innovative virtual drive through concept and create more value for them.”
This app integration will “benefit both Foodics and n.go customers, opening a new sales channel to drive convenience and enhanced customer experience.”
A B2B2C model, n.go “enables the growth of F&B outlets on the app, offering them an equitable revenue sharing model and also bringing footfall generating revenue for brands based on their location through bespoke campaigns.”