Colombian Cross-Border Payments Fintech Supra Receives Investment from Citi and Others

Citi (NYSE: C) has led a strategic investment round in Supra.

Far Out Ventures and H20 Capital also participated in the financing round.

Supra is a Colombian fintech that “enables cross-border payments and treasury solutions for small and medium-sized businesses (SMBs) that participate in import and export activities.”

The new capital will enable “the growth of Supra’s Colombian operations to fulfil its payment aggregator role in partnership with Foreign Exchange Market Intermediaries (IMC) and licensed Payment Service Providers.”

Diego Santoyo, Head of Corporate Sales and Solutions for the Andean region at Citi, said:

“Citi’s cross-border payments and FX technology will help enable Supra’s operations and expansion in Colombia.”

Emilio Pardo, CEO and co-founder of Supra, said:

“At Supra, we are developing cutting-edge cross-border payment solutions that provide value-added services to our clients as well as transaction speed and highly competitive rates. Our technology is one of the first in the country that complies with the regulations issued by the Colombian Central Bank for payment aggregators.”

In Colombia, more than 40,000 companies participate “in import and export commercial activities and the market for business-to-business cross border payments in 2022 was approx. $134 billion according to data from the Colombian Tax Authorities (DIAN).”

The investment was led by Citi’s strategic investments arm, which “invests in innovative fintech companies that are aligned to Citi’s core businesses.”

Aldo Alvarez, Lead for LatAm Strategic Investments in Citi’s Markets business.

“We believe Supra’s product, business model and collaboration with Citi will allow them to create competitive moats in the multi-billion-dollar import and export cross-border payments market in Colombia.”

As noted in the update, Citi is a banking partner “for institutions with cross-border needs, a global leader in wealth management and a valued personal bank in its home market of the United States. Citi does business in nearly 160 countries and jurisdictions, providing corporations, governments, investors, institutions, and individuals with a broad range of financial products and services.”

As mentioned in the announcement, Supra is a Colombian fintech founded in 2023.

The company reportedly “offers foreign exchange, cross-border payment, and treasury solutions to SMBs that participate in import and export activities in the country.”


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