B.TECH Business, a sector of B.TECH, a retailer of consumer electronics and home appliances in Egypt, has signed a cooperation protocol with Foodics Egypt, the restaurant management and payment solutions in Egypt and MENA.
This collaboration aims to supply “all the necessary equipment and tools for Foodics’ restaurant clients, empowering them to expand their businesses and achieve growth.”
Engineer Sherif El Saket, Chief Retail Officer at B.TECH, and Belal Zahran, General Manager of Foodics Egypt, “signed the agreement in the presence of the executive leaders from both companies.”
This partnership, the first of its kind in Egypt, aims “to offer comprehensive and innovative solutions to restaurants and cafes, helping them enhance their operations, increase business momentum, improve service quality, and boost operational efficiency while enhancing customer experience and attracting more patrons.”
Through this partnership, Foodics Advanced clients “could access exclusive offers explicitly designed to acquire commercial food and beverage equipment, home appliances, mobile phones, and laptops from B.TECH.”
Additionally, it provides management solutions and systems “for B.TECH’s restaurant and cafe clients who wish to manage their establishments using Foodics’ various programs and receive additional offers through the Foodics Advanced plan.”
Engineer Sherif El Saket, Chief Retail Officer at B.TECH, expressed his delight at this partnership:
“B.TECH always strives to offer an exceptional shopping experience that meets the needs and requirements of customers looking to purchase various home appliances and electronics. We are proud that our partnership with Foodics is the first of its kind, providing exclusive benefits to the F&B sector. We pursue an ambitious strategy focused on continuing excellence and leadership in the home appliances and electronics market through forging more successful partnerships.”
Belal Zahran, General Manager of Foodics Egypt, stated:
“We are excited to collaborate with B.TECH to deliver an exceptional experience in the F&B sector, enabling our clients to expand their businesses, open new branches, and maintain flexible and stable financial management. We are committed to supporting the growth of the F&B sector as part of our ambitious plan to enhance the customer experience, leveraging B.TECH’s extensive network of branches across the country, which strengthens our ability to reach more customers and provide our services more efficiently and conveniently.”
Foodics Egypt claims competitive advantages “in the Egyptian market, empowering restaurant owners in their daily operations through innovative systems and solutions.”
These include the all-inclusive Point of Sale (POS) system “that centralizes operations from orders to inventory management, the Foodics Online that enhances direct sales by enabling customers to order and pay through the platform, eliminating intermediaries and reducing commission costs, the Foodics Kiosk, which offers a self-ordering and payment solution to improve efficiency and profitability, and Foodics Accounting, a comprehensive accounting solution for real-time financial data management.”
Notably, B.TECH leverages a vital branch network “with 185 branches across 24 governorates.”
The company offers its customers “a diverse range of financial solutions, prominently featuring the Mini Cash service, which has significantly bolstered B.TECH’s market leadership and popularity among customers.”