Fintech Square Introduces Point of Sale App to Enhance Commerce and Payments Functionality

Square announced the new Square Point of Sale app – its software that brings Square’s vertical-specific commerce and payments functionality into a single, unified app that sellers can “personalize to meet the needs of their business, while supporting their growth and evolution.”

Sixteen years ago, Square launched its very first mobile card reader and point of sale app to “enable any seller to accept digital payments – beginning a journey to empower businesses to thrive in the economy.”

Square has partnered with sellers and offered industry-specific software products – Square for Restaurants, Square for Retail, Square Appointments, and Square Invoices – to “not only sell from anywhere, but eliminate the many points of friction that come with managing and expanding a business – from creating complex restaurant menus to managing inventory to offering service waitlists.”

The business world has changed, and Square’s sellers “continue to evolve.”

Sellers reportedly trust Square to run “every aspect of their business, enabling them to grow while keeping focus on their craft.”

They’re diversifying their business to “reach new customers, create new revenue streams, and connect to their communities in new ways.”

With the Square Point of Sale, all of Square’s innovation is available in one single app – “making it easier for sellers to discover the tools that are right for their business and expand their features as they grow.”

From their testing, they found “that feature discovery and usage among new sellers grew nearly 80% from the rate on the previous Square POS experience.”

The ease of Square Point of Sale resides in its modes – easy-to-understand feature sets, purpose-built “for each industry, to give sellers a personalized POS experience that instantly sets them up with the right tools for their business.”

Sellers can add modes to expand their sales capabilities “with no limitations on growth, while Square can now ship features to more sellers at a faster rate.”

There are currently seven modes available on Square’s platform, “offering unique technology and feature needs” even within verticals:

Food & Beverage modes let sellers choose highly tailored solutions for their needs:

  • Quick Service mode: Accelerates counter-service operations through intuitive modifier workflows and multi-channel menu management, ensuring swift and accurate order fulfillment at high-volume establishments.
  • Full Service mode: Streamlines complex dining operations with intelligent check management, sophisticated coursing capabilities, and customizable floor plans.
  • Retail mode: Handles complex inventory management, varied pricing structures, and multi-location operations to power modern retail businesses.

Willem Ave, Head of Product for Square said:

“Square Point of Sale is an all-in-one product that recognizes sellers’ needs are not one-size-fits all. Businesses today have to be resilient, and able to adapt when new challenges – and opportunities – present themselves. With our new app, sellers can do just that – they don’t have to choose between breadth or depth; they can have both with Square. We’re also able to build innovative new features for sellers of all types and sizes even faster, with less overhead than required for maintaining many separate tools. We can deliver specialized software experiences for unique use cases and complex industries, while maintaining the ease-of-use sellers, their employees, and their customers expect from Square. Running a business is complex, and we make it streamlined and simple, so sellers can spend more time focused on their craft, customers, and communities.”

As noted in the update, Square is showing how it can add additional features and value to its Point of Sale app; it will “introduce new platform enhancements and modes features in the inaugural Square Releases on May 13.”



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