Equity Crowdfunding Is an Investment Experiment Waiting to Happen

Call it venture capitalism for the masses. The U.S. Jumpstart Our Business Startups, or JOBS, Act is about to inject new energy into crowdfunding, a web-based approach to raising business capital. Through an amendment to the Securities Act, the JOBS Act lets start-ups raise money from the public via crowdfunding platforms like Fundable and RocketHub, as long as those platforms register with the U.S. Securities and Exchange Commission.

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