The Columbus Chamber is offering small businesses a new way to raise money by telling them to join the crowd.
In a new partnership, the chamber is making SoMoLend its first recommendation for “crowdfunding,” which involves raising money through small pledges online.
“We do over 700 one-on-one meetings with businesses small, medium and large every year,” said chamber President and CEO Michael Dalby. “The No. 2 most cited need is access to capital. That’s behind finding the right people.
“They have a bank relationship. But they want to know what else is possible. We’re just playing the role we traditionally do, as a connector to a potential resource.”
SoMoLend — the name is derived from “social, mobile lending” — is a debt-based crowdfunding concept aimed specifically at businesses.
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