When I first saw the horrific images on television a week ago Friday… Twenty young kids shot and killed in their classroom, I froze. I was speechless. I felt helpless. All I wanted to do was to muster up a superpower and teleport over to that elementary school in Newtown, CT, and bring them back to life. As if that was possible. But I wanted to do something. I realized that all I could do was to figure out a way to help the other kids in that community heal.
So, I went on to www.crowdtilt.com and started a campaign to raise a mere $2,000 to buy toys for the kids in Newtown to simply bring a smile to their faces, even if just for a moment. A friend of mine knows Crowdtilt founder James Beshara, and made the suggestion, which is why I decided to go that route versus other crowdfunding sites. Also, it has some reputable backers. Crowdtilt, which was founded in March 2011 raised a $2.1 million in financing last may from investors such as SV Angel, CrunchFund, and several Y Combinator partners.
But the campaign didn’t really take-off.