Squadrone System, the company behind first autonomous flying camera, HEXO+, today announced it has secured an investment of $3 million from Living Water Investment Corp., bringing its total investment amount to date to $5 million.
The funding will allow the company to finance the industrial development of the HEXO+ product and execute on its roadmap, build out teams across Europe and the US, and roll out a comprehensive product marketing strategy that will extend the product line to a broader spectrum of consumers, making aerial filming and capturing life’s moments from above accessible to anyone.
The funding allows the team behind HEXO+ to bring their vision to life: offering an autonomous filming drone that lets users create, capture, and share beautiful, cinematic aerial images of their best moments.
Currently endorsed by twelve world-class athletes and cinematographers led by co-founder and three times world champion of snowboard freerider Xavier De Le Rue, the HEXO+ self-flying camera is operated by a smartphone app which contains a vast library of cinematic camera movements that enable anyone to capture, direct and star in their story — from anywhere up in the air.
Living Water Investment Corp. commented:
“We share the same vision about the evolution of the camera, the possibility of fully autonomous drones and unleashing new creative opportunities for video enthusiast. We believe HEXO+ will really change the way consumers use their cameras in their daily life and are pleased to support the team in growing their company.”
Antoine Level, CEO, Squadrone System, stated:
“We are excited to announce funding that will allow us to bring a revolutionary way of using your camera to the consumer market — the first-ever autonomous flying camera offering aerial images that were previously only accessible through helicopter or piloted drone. Without need for any piloting skill, HEXO+ empowers anyone to become the actor and director of their own movie. We are ready to accelerate our plan to make HEXO+ the best way to capture life moments from above, delivering truly beautiful images while being reliable and safe for consumer use internationally. We’re thankful to our investors, who share our enthusiasm and drive to compete in a rapidly growing market.”
Initially launched through its Kickstarter campaign where it closed out at $1.3 million from over 2,300 backers in July 2014 and shipping its first DIY units at the end of June, HEXO+ was designed with the user in mind. Incorporating its founders’ expertise in movie production with safety-critical aeronautics navigation system, its unparalleled approach to aerial camera technology boasts amazing camera movements. HEXO+ took home three awards at CES 2015, including iPhone Life’s Best of CES, Envisioneering’s Innovation & Design award at ShowStoppers and Videomaker’s Best Drone of CES award.
French banks Caisse d’Epargne Rhône Alpes, Banque Populaire des Alpes and Bpifrance will continue their financial support.
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