Companisto is reporting that crowdfunding alumni Foodist has been sold to Ströer providing an exit for early stage investors. Foodist raised capital on Companisto three times in consequitive funding rounds starting in 2013 and then in 2014 & 2015. In total 2,399 investors or “Companists” as the platform calls their investors, injected £1.5 million into the small company. The details of the acquisition were not made available
Ströer is a publicly traded German company that has invested in diversified traditional and digital media In 2015, Ströer generated over €824 million in revenue and employs approximately 3800 across Europe. The company has a vision of becoming the digital multi-channel media company within targeted audiences. Ströer has been in the process of acquiring smaller companies in industry segments they believe they can foment growth.
Foodist, cofounded by Alexander Djordjevic and Ole Schaumberg, had ten employees when it first raised capital on Companisto. The company’s monthly revenues were less than €10,000 each month. In 2015, powered by the money raised, Foodist was generating mid six figures in monthly revenue.
Foodist is a company that sends an exclusive selection of food to customers each month. The company has focused on high quality, artisanal food that would not have been discovered outside of its service. All starting at just €19.90 per month.
David Rhotert, Managing Director of Companisto, explained;
“Foodist is a very good example of how a seed can turn into a successful company with the help of crowd investments. The fact that the Ströer exit has occurred after just 3 years is a true success story for the Companists”.
In addition to the equity-based crowdfunding campaign on Companisto, Foodist also generated additional exposure from the VOX TV show “Die Höhle der Löwen” and was one of the selected start-ups for the ProSiebenSat.1 accelerator. Prior to the sale to Ströer, ProSiebenSat1, the packaging and logistics company BB Pack and the three founders Alexander Djordjevic, Ole Schaumberg and Andreas Brandt invested in Foodist – in addition to the investors on the Companisto platform.
Companisto reports that Foodist can be added to the list of other success stories including; 5 Cups and some sugar, Lottohelden, Cashboard, LeaseRad, Bloomy Days and Smarchive. Each of these have reportedly paid out “significant” returns to the early investors.
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