White-label digital banking platform provider, Urban FT, announced on Thursday it has launched its management portal, which will enable financial institutes the ability to create custom digital programs. The company reports the companies can build the programs within just hours and then after deployment the companies can manage and make real-times changes to their programs’ branding, features, and functionality at any time.
“Technology has leveled the financial services playing field by neutralizing the long-held locational advantages of big banks. Yet small and midsized financial institutions continue to face the steep challenge of how to create the competitive advantage that will enable them to capture and keep today’s digital-first customers. The Urban FT Workshop addresses this challenge by providing an affordable tool that enables our clients – regardless of their size or sophistication – to roll out new and bespoke programs for any market and any consumer segment.”
Financial institutes can also select over 17 mobile banking features, which includes standard offerings (such as account aggregation, bill pay, intrabank transfer and check deposit), as well as emerging functions (such as P2P, real-time transaction notifications, and PFM and prepaid card management). The Urban FT Workshop offers local discovery features for venues and deals that enable financial institutions to engage customers with location-based money saving opportunities.
“Workshop enables financial institutions to deploy multiple mobile apps for specific customer segments, as well as brand partners and their respective customers. Once a financial institution has finalized a custom mobile app, it is submitted to the Apple® App Store and Google Play™ store for approval and publishing. Additionally, financial institutions can change the features of live apps on-the-fly and have those changes propagated to existing users’ apps instantly.”