Following the closing of Heeros Oyj’s IPO subscription period on Invesdor last week, the funding portal’s co-founder and CEO, Lasse Mäkelä, declared more than 700 investors participated during the round.
He announced on Twitter earlier this week:
More than 700 investors participated in #Heeros #IPO via @Invesdor – Congrats! #Crowdfunding (article in Finnish) https://t.co/gtvWjqugVY
— Lasse Mäkelä (@Lassemac) November 8, 2016
Heeros, which launched in 2008, has seen year-on-year growth of 20%. The company currently has three offices in Finland, in Rotterdam, Netherlands, and Stockholm, Sweden. It currently has 58 employees. Heeros’ offering is only available in Finland and to limited investors in the EEA. In late-October, Heeros revealed the subscription period of the IPO started and the launch came one year after the company secured €660,000 through its Invesdor equity crowdfunding campaign.
At the time of the IPO round debut, Heeros CEO Matti Lattu discussed the previous initiative:
“Last year’s crowdfunding round was a pre-IPO operation for us. Through crowdfunding, we had a lot of new retail investors joining us on our growth journey even prior to listing on a public market.”
Invesdor’s country manager, Thomas Petroff, then added:
“Heeros’s IPO is excellent news for Nordic crowdfunding and for the investors of last year’s crowdfunding round; the investors will now get to track their investment and its value more closely. We are very happy to play a role in bringing Heeros’s growth story closer to investors for the second time. Crowdfunding platforms work well also for listing companies because it is a quick and efficient distribution channel for equity offerings. A pre-IPO crowdfunding campaign is a logical step for a company preparing for an IPO; the campaign brings visibility and shareholders that are valuable when listing.”
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