BitClave has marked the official start date for its crowdfunding event for September 15, 2017. Since its successful presale in July, the BitClave team has been actively developing their public Alpha release, will be launching the full sale of their token, the Consumer Activity Token (CAT) on September 15th. The full sale will provide a public opportunity to purchase CAT and be part of the first wave of users on the innovative BitClave Active Search Ecosystem.
“Our presale earlier this year was incredibly successful. Right from when we opened at 4:00 am Pacific Time, transaction volumes were off the charts! We met our soft cap within two days and anticipate a similar response to our upcoming full sale,” indicated CEO Alex Bessonov.
BitClave, a software company lead by former LG Electronics CSO Bessonov, aims to build the next generation of decentralized search. Powered by blockchain, BitClave is creating a search engine that connects users directly with what their subjects, turning browsing into finding. By removing the middlemen in the digital advertising ecosystem, BitClave hopes to give users better control over their data and connect them directly.
“We’ve built a unique system that will benefit a lot of people and businesses. The launch of our token will be the first step in getting people excited about using BitClave and showing the power of a decentralized search ecosystem,” added BitClave CTO and Associate Research Professor at Carnegie Mellon University Patrick Tague. “Carnegie Mellon has long had a reputation as a leader in technology, so disruptive tech like blockchain is naturally very appealing. Combining blockchain with ad tech has a lot of potential, and I think it gets people excited.”
The BitClave Active Search Ecosystem (BASE) is a unique decentralized search engine where users can perform a search and then opt-in to relevant advertisements, earning Consumer Activity Tokens for each ad engagement. Through this platform, businesses can serve personalized, relevant offers directly to users who are already expressing interest in their products and services, significantly increasing their return on advertising spending while consumers are no longer plagued by irrelevant, obtrusive advertisements.
In July, BitClave successfully launched a presale of CAT which earned over $1.8 million USD, demonstrating high engagement from the user base. Initially offered at a discounted rate, the BitClave presale reached its soft cap in less than 24 hours with extremely high transaction volumes from the moment the presale opened at 4:00 am, Pacific Time. Since the conclusion of the presale, interest in purchasing CAT has continued to grow along with the amount of users opening BitClave wallets in anticipation of the full sale.
Crowdfunding highlights:
Token generation cap: 2 billion
Token crowdfunding distribution: 1 billion
Tokens exchange: 1 CAT = $0.07 USD
Timeline: September 15 – October 15
Crowdsale opens: 4 am PT, September 15
Funding will be used to for development, administration costs, expansion, contingency costs and advisers. For more details, click here.
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