Investoo Group has acquired Bitcoinmag.de, expanding its reach into the DACH cryptocurrency market. The German language site Bitcoinmag.de is a resource for crypto investors, providing purchase and price information, and allowing visitors to compare exchanges and platforms. The site will sit alongside an existing portfolio of cryptocurrency resources, including ethereum-kaufen.de and coinlist.me. With the acquisition of Bitcoinmag.de, Investoo Group aims to further reach into international markets which currently serve Spanish, French, Italian and German audiences.
“Bitcoinmag.de is an online community and information portal run by crypto investors, for investors. It boasts impressive organic reach, and provides a valuable traffic source for our partners,” added Investoo CEO Adam Grunwerg.
The acquisition of Bitcoinmag.de follows a new £7.5 million (GBP 7,500,000) credit line secured in October 2017, which is designed to facilitate the firm’s aggressive growth strategy. The company has acquired several businesses in 2017, including invezz.com and 100forexbrokers.com.
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“Germany is a relatively mature market when it comes to both paying with, and investing in, cryptocurrency,” observed Investoo Chairman David Merry. “We’re delighted to acquire a publication that explains the investment process simply and transparently.”
In the last few months Investoo Group also acquired TradingGuro and RoboAdvisors.com, a company that is a Robo-advisor comparison site, which will help Investoo expand into the Portfolio Management industry. Investoo web site reportedly operates more than 20 comparison brands globally. The platform is backed by Kinetic Investments and Optimizer Invest.