PatrocinaM, a Barcelona-based crowdfunding platform which connects cultural projects seeking funding to individuals and companies ready to fund them, has partnered with Crowdcube Spain to take its platform to the next level, nationally and internationally. The platform has already raised more than half its €100,000 target goal from more than 17 investors in the early days of its campaign.
The sector is ripe for disruption: in five months PatrocinaM has reportedly received more than 70 projects, launched more than 20 campaigns, and obtained financing for a large part of them, obtaining a modest turnover, while growing every month. The main problem facing cultural projects is money. PatrocinaM helps connect private financing to the brands and artists, enabling meetings with the cultural projects managers and marketing directors to present their dossiers and establishing closer connections and ideally longterm partnerships.
“We charge a 5% commission on total campaign fundraising. We also provide a number of additional services, with a variable additional cost, for brands and projects (advice, campaign management, editing and design of campaigns and promotional material, video production),” induced PatrocinaM CEO Antonio Lama on the campaign. “And soon, we will publish premium accounts for brands and projects, which will include a large part of these services paying a monthly fee, and also provide greater visibility. Moving within the scope of marketing and advertising, we also address brands across all types of sectors, while planing and managing advertising campaigns and marketing through the projects PatrocinaM presents.”
PatrocinaM sees differentiates itself from familiar micro-patronage platforms such as Kickstarter, Indiegogo, Ulule, Verkami, drip or Mecenalia, as the platform establishes contact between brands and projects, connecting to negotiate the options of sponsorship.
Currently the type of projects that seek funding include film festivals, music projects, art installations, and larger cultural institutions. PatrocinaM is now targeting “distant, urban and rural points” in Spain and has noted in a recent Crowdcube update that it is working with other international projects and brands, including those in Iran. “Our market is therefore huge and growing,” indicated Lama in the post.
“Our main barrier is to reach the brands, therefore our major resources are focused on the commercial department, dedicated to the daily recruitment of new brands,” noted Lama.
For more information and campaign details, please click here. PatrocinaM’s Crowdcube Spain campaign closes in 31 days. Other live campaigns include fashion and style platform Flyshionista.
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