UK banking group NatWest announced on Monday it is set to trial its new personal mobile app, Mimo. According to NatWest, Mimo has been designed to help customers save time, save money and enjoy financial peace of mind. It will help customers budget, remind them of the financial tasks they need to do and provide proactive and personal insights into their money, looking at their bills or day-to-day spending, as well as insurance, subscriptions and utilities and will be able to take direct action for them.
While sharing more details about the mobile app, Chief Digital Officer of NatWest, Frans Woelders, stated:
“We know that customers want to keep better track of their money, but find it hard to find the time or the motivation to manage the admin around that, so we’ve developed Mimo to make it easy, simple, and as straightforward as possible to keep on top of their finances.”
Mimo Lead, Calvin O’Brien, also explained:
“Our aim for Mimo is that it will help customers have a better overview of their financial life and help them achieve their financial goals from the ease of their own phone. It’s important that the app reflects customers’ needs to be as useful as possible. We’ve already trialed Mimo with 50 colleagues, so I hope that by extending the trial our customers will tell us what they think of it, and where we can improve it.”
NatWest went on to add that the latest version of the app is currently being trialed with a select number of customers and colleagues, who will provide feedback to help optimize Mimo before it’s rolled out further this year.