UK-based digital banking platform Starling Bank recently announced it has formed a new partnership with accounting software provider FreeAgent to help small business owners cut the time they spend on daily admin, digitize their finances and relax about tax.
The partnership will reportedly enable Starling’s 40,000 business banking customers to access cloud-based FreeAgent directly through the Marketplace feature of Starling’s app. The service will help them manage the often stressful and time-consuming administrative and accounting tasks that come with running a small business.
“Starling customers who register with FreeAgent can opt to have all transaction data shared across both services in real time, helping them to make better, better-informed decisions about their business. They can also sync up to a year’s worth of historic transactions.”
Speaking about the partnership, Anne Boden, CEO and Founder of Starling Bank, stated:
“We’re building a unique and modern business bank that removes much of the stress and financial complexity typically associated with running your own company. FreeAgent will play an essential role in this by helping our business customers spend less time on administrative tasks and more on what counts, growing their business.”
Ed Molyneux, CEO and Co-Founder of FreeAgent, added:
“It’s important for small businesses to have a secure, direct flow of data from their bank into their business accounts – not just to help them manage their finances better but to also make more informed decisions about their businesses. At FreeAgent we want to ensure small business owners have the best overview of their financial information. Many of our customers have been asking for FreeAgent to have a direct data feed with their Starling bank accounts over the past year, so we’re delighted that this feature is now live.”