Germany-based global provider of digital payments and commerce solutions Wirecard announced this week it has extended its collaboration with Paris department stores Printemps by boosting WeChat Pay acceptance. According to Wirecard, the Wirecard WeChat Pay solution has been implemented at multiple Printemps locations throughout France.
While sharing more details about the collaboration extension, Laurent Schenten, International Division Director and Customer and Services Director at Printemps, stated:
“We are proud to give Chinese tourists yet another reason to visit Printemps Haussmann, a Parisian icon. Upon entering the store and until checkout, they will enjoy a luxurious and modern shopping experience at one of Paris’ biggest department stores. Wirecard’s expertise in the area of digital payments, especially when it comes to Chinese payment methods, has been instrumental in launching the campaign, and we look forward to welcoming even more visitors to our flagship store.”
Wirecard reported that the total transaction volume spent using Chinese payment methods and processed through its platform has more than doubled in the last year. Christian Reindl, EVP Retail & Consumer Goods at Wirecard, went on to add:
“With this exciting campaign with Printemps we have demonstrated that our Chinese mobile payment solutions do not only offer retailers more payment acceptance options, but also targeted marketing and advertising opportunities – all via one platform. We are excited to launch this campaign with Printemps and show our innovative power in global digital payments, with one of France’s most iconic retailers.”