Global cryptocurrency platform Liquid announced on Thursday the launch of its first Initial Exchange Offering (IEO) by a Nasdaq-listed company, Phunware, Inc (NASDAQ: PHUN), a fully-integrated enterprise cloud platform for mobile.
According to Liquid, Phun seeks to empower consumers and ensure they are fairly compensated for their engagement with brands, while also offering brands a better way to engage consumers and drive loyalty. Liquid further explained:
“Unlike other solutions that require consumers to change behavior, Phunware’s technology integrates seamlessly with existing mobile applications so consumers aren’t required to download new browsers or applications in order to begin earning Phun.”
Speaking about IEO, Randall Crowder, Chief Operating Officer of Phunware, stated:
“We’re excited to announce the Phun IEO on Liquid, one of the world’s leading crypto exchanges with a strong presence in Asia Pacific markets. The future of blockchain depends on real companies like Phunware launching real solutions like Phun to solve real problems like engaging consumers in a mobile-first world.”
Kai Kono, Head of Asia Pacific, Business Development and Sales at Liquid Group, also commented:
“We are proud to host the first IEO launched by a Nasdaq-listed company on Liquid. Phunware has achieved the success of listing on a public US stock exchange after a decade of experience as a leader in mobile technology. This regulatory excellence and commitment to innovation is a common vision shared by Liquid, as a pro-regulatory player in enabling market liquidity to drive Phunware’s technological innovation.We are looking forward to strengthening our pro-regulatory partnerships and what it means for Liquid members.”
Liquid added it will be the first to debut Phun and it will be available for purchase from September 26th to October 3rd. Only Liquid customers are allowed to purchase.
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