Goonder, a Buenos Aires-based company focused on democratizing investments through an easy-to-use app with powerful trading algorithms, was recognized as the best Fintech in Latin America at this year’s Innovation Awards Latam.
Judges at the awards ceremony recognized the top 100 startups in the Latin American region. Companies from 16 different countries participated in the event during which each Fintech firm’s products and services were evaluated and tested.
Founded in 2016 by Borja Méndez Muñoz and Félix Soage, Goonder’s business model is based on establishing strategic partnerships with retail-oriented brokers and trading platforms. As explained in Goonder’s Crunchbase profile, “these brokers offer the possibility of operating from Goonder to achieve two goals: first, to access a market of millions of new customers; second, to reactivate the great majority of their customers, those with little activity or who are not trading at all.”
In addition to earning first place within Fintech, Goonder was recognized as the twelfth most innovative startup of the year.
Goonder CEO Muñoz noted in a press release:
“The award comes as a wonderful recognition for the great teamwork effort that is behind Goonder.”
Goonder reportedly has more than 25,000 users throughout the world. Goonder’s innovative UX and interactive broker platform makes it easy to start investing in stocks.
The company’s intuitive interface uses powerful algorithms to provide an engaging stock and cryptocurrency trading experience.
Those interested in learning how the stock market works can practice trading through the investment app’s “Virtual Goonder Mode.” After users feel they’re read to start investing, they can begin trading through the app’s “Real Mode.”
Giant social trading platform eToro and Esfera IB are currently working with Goonder. More trading platforms are expected to join Goonder’s app.
The company is planning to release Goonder’s second version.
Muñoz stated:
“Goonder 2.0, which will be a multi-channel platform with many new features and investment options for our users, to be released next year.”
