Bank of Singapore, the private banking arm of OCBC Bank (Oversea-Chinese Banking Corporation, Limited) (SGX: O39), has appointed Celine Le Cotonnec to the institution’s newly created role of chief data and innovation officer.
Le Cotonnec will be reporting directly to Bahren Shaari, the CEO at Bank of Singapore. She will be responsible for the institution’s data strategy as it prepares to provide actionable insights for its customers. Le Cotonnec will also be serving as the head of various innovation-focused initiatives.
Le Cotonnec previously worked at AXA Insurance Singapore, where she served in the same role. She spearheaded the company’s data analytics and artificial intelligence (AI) projects, and also collaborated with leading Fintech firms on various initiatives.
Bahren remarked:
“Celine’s stellar track record in the area of data analytics and innovation will help us to continue to build deeper relationships with our clients.”
Bank of Singapore’s management noted:
“The creation of this role affirms Bank of Singapore’s commitment to leverage analytics and innovative technology to provide quality personalised insights to clients, and optimise business efficiency as part of its digital transformation program.”
Le Cotonnec has over 15 years of professional experience in digital transformation and data analytics roles in Asia.
Before joining AXA, she was head of connected services, digital and mobility at French care maker PSA Peugeot Citroen’s division in Shanghai.
Shaari added:
“Our digital transformation program is an integral part of our overall corporate strategy. It is for our clients and for our employees. That is why we have, over the past few years, invested extensively in this area.”
OCBC recently appointed Helen Wong as the head of its multinational wholesale banking division. Wong is the former CEO at HSBC’s Greater China division.