BBVA announced late last week the launch of its credit card made out of recycled plastic in Spain. The banking group reported that this launch is part of its commitment to the fight against climate and adopt initiatives that contribute to the Sustainable Development Goals.
“BBVA is taking another step forward in its commitment to the Sustainable Development Goals with the launch of a card made of 86 percent polyvinyl chloride (PVC) produced from recycled plastic — the highest percentage in the industry globally. The materials that are used come from different industries such as packaging, printing, windows or the automotive industry. The bank has made a commitment to reach the 100 percent mark for recycled materials by the end of 2020.”
While sharing more details about the card, Ana Pitarch, the Head of Individual Customers for BBVA in Spain, stated:
“Young people are especially aware of the importance of protecting the environment and their demand for sustainable solutions is growing. This was the conclusion from a BBVA internal study, which indicates that 93 percent of people under the age of 30 feel that all their cards should be sustainable. We have taken the initiative and are accompanying our customers in the environmental transition journey.”
BBVA then added that it has chosen recycled PVC for its new cards following an in-depth study on the total impact of different materials, from those made of virgin raw materials (PET and PVC) to cards made of recycled raw materials and those of natural origin (PET and recycled PVC and PLA. The bank added:
“In order to calculate the carbon footprint of each card, not just the material, but the transportation, components, production and personalization were all taken into account.”