Overfunding: Feminine Care Product Company Callaly Quickly Surpasses £1 Million Funding Target Through Crowdcube Campaign

Callaly, a UK-based femcare B-Corp, has quickly secured its initial £1 million equity crowdfunding target on Crowdcube. Callaly describes itself as a new British femcare company based in London named one of the “period-positive startups” revolutionizing the multi-billion pound feminine care industry by the Independent and one of the UK’s 50 leading D2C companies by the IAB.

“Since the tampon became available in the 1930s, its design has remained largely unaltered – despite most women needing to use a separate liner ‘just in case’​. We thought it was time for a change, so we’ve launched the Tampliner, the first patented product to completely rethink how a tampon could work.”

Callaly further revealed that The Tampliner has received multiple industry innovation awards and is manufactured in the UK. The company also revealed that The Tampliner is multi-patented in 30 countries (with potential for IVF/medicine delivery) and Callaly has developed bespoke robotic machinery to automate production at a UK facility. Speaking further about its history, Callaly stated:

“We are actively building a team of dynamic, hard-working and fun team players, all keen to deliver exceptional products driven by purpose and without compromise. We are a certified B Corporation, with part of our profits helping to improve quality of life and access to healthcare for people with periods around the world.”

Funds from the Crowdcube round will be used to continue the growth and development of the company and its products. Callaly is currently offering 5.95% in equity at a £18,349,998 pre-money valuation.


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