Sweden-Based Fintech Juni Secures €2 Million Through Latest Seed Round Led By Venture Fund Cherry

Juni, a Sweden-based fintech startup, announced on Thursday it secured €2 million through its Seed funding round, which was led by Cherry, an early stage European venture fund. The company reported that it was created by a group of marketers and fintech entrepreneurs tired of “modern” banks creating problems for us rather than solving them.

“Juni automatically fetches invoices from your advertising networks and business Gmail account. No more time wasted downloading and uploading receipts.”

Founder of Juni, Samir El-Sabini, stated that he and his team want to help anyone working in e-commerce and performance marketing become a more efficient entrepreneur by allowing them to focus on what truly matters for their business. Also speaking about Cherry’s involvement, El-Sabini shared:

As a partner, Cherry will bring years of expertise in evolving e-commerce and fintech startups like Zalando and spotify – the whole team at Juni are so excited to share in their experience building out large transformative businesses! Their hands-on approach will surely benefit the speed of which we can realise our vision – and I simply want to officially welcome Cherry onboard on our journey!”

Other participants of the funding round included Jarno Vanahatapio, founder of NA-KD.com, and Johan Bendz, founding team and responsible for communications at iZettle. El-Sabini went on to add:

They both have a small stake in Juni, and moving forward their experience will surely benefit Juni’s mission to become the number one financial companion for digital entrepreneurs.”

The company is planning to the Seed round’s funds to continue the growth and development of its platform.

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