U.S.-based fintech Stripe announced earlier this week the launch of Payment Links. Stripe claims that Payment Links is the simplest way for businesses to create a full payment page with just a few clicks, and share the link with their customers, with no code required.
“Payment Links simplifies the process of building a payment page by allowing businesses to generate a custom checkout page directly from their Stripe Dashboard, without needing a website, app, or any coding skills. Whether they’re startups, solo entrepreneurs, creators, or any other company, users will be able to customize the page using their own branding and will have multiple payment options to choose from, including recurring payments, wallets, coupons, subscriptions, and even free trials.”
Stripe also noted that it handles the backend page generation and hosting as soon as users request a link. As a result, Payment Links users can accept their first payment in a matter of minutes. Payment Links support a variety of business types and use cases:
- Creator economy: creators can easily begin accepting payments from their audience on social media by including a link in a tweet, newsletter, or any other forum
- Small businesses: small companies who correspond directly with their customers can embed payments in a text message or email exchange
- Entrepreneurs: founders who are testing a new idea with friends and family can share payment links in a text, WhatsApp or Slack message
- Social commerce: retailers selling on social media platforms like Instagram, Twitter, or even YouTube can reach customers engaging with their content
Sam Gerstenzang, Product Lead at Stripe, added:
“No one likes waiting, especially an ambitious entrepreneur. With Payment Links, you can start selling anywhere within minutes – on social media, in a newsletter, via text message – without any code or payments expertise required. You don’t even need to have a website. After all, the only thing developers like more than writing code is not having to write any code!”
Founded in 2010, Stripe is a technology company that builds economic infrastructure for the internet. Businesses of every size, from new startups to public companies like Salesforce and Facebook, use the company’s software to accept online payments and run technically sophisticated financial operations in more than 100 countries