Visa Creator Program Targets 50M Artists With NFT Mentorship

Visa is launching a new venture designed to help creators produce their own NFTs. The Visa Creator Program aims to help digital-first artists, musicians, fashion designers, and filmmakers generate revenue with NFTs.

Each cycle of the program will support a selected group of entrepreneurs looking to deepen their understanding of the technology and platforms underpinning NFT commerce. Because NFTs can establish ownership and authenticity of digital goods and media, like images, videos, and music, they can help creators generate revenue and grow their business.

“NFTs have the potential to become a powerful accelerator for the creator economy,” said Cuy Sheffield, head of crypto, Visa. “We’ve been studying the NFT ecosystem and its potential impacts on the future of commerce, retail and social media. Through the Visa Creator Program, we want to help this new breed of small and micro businesses tap into new mediums for digital commerce.”

The initiative is geared towards entrepreneurs working in art, music, fashion and film who are serious about incorporating NFTs into their business model, whether they’ve just minted their first NFT or have several successful drops under their belt.

“In the early days of my NFT career, I relied on a community of NFT experts and advocates to ground me in this new world,” says Micah Johnson, former professional athlete, the artist behind Aku, and one of the first participants to work with the Visa Creator Program. “I’m excited to work with Visa in providing that same type of mentorship to emerging artists setting out on their NFT journey.”

Selected creators will join a cohort-driven program designed to build and deepen their fluency in crypto commerce and traditional payments. The program is focused on supporting creators in five key areas:

Technical and product mentorship: Mentorship with a team of crypto product and strategy leaders, to cover topics including: evaluating tradeoffs between underlying blockchain networks, smart contracts, and NFT marketplaces.

Community building: The opportunity to exchange ideas and problem-solve with a community of creators in various stages of their NFT journey.

Access to thought leaders: Hear from leading-edge thinkers and researchers working across digital commerce, web3, crypto and payments.

Exposure to Visa’s clients and partners: Opportunities to engage with companies across Visa’s network of clients and partners.

Stipend: One-time stipend to help creators kick-start the next phase of growth.

Sponsored
Sponsored Links by DQ Promote

 

 

Send this to a friend