Sustainability: Return Protocol, Flowcarbon To Offer Token-Based Carbon Offsetting to Web3 Users

Return, which claims to be the “first” automated blockchain emissions offsetting solution, announced a partnership with Flowcarbon, a “pioneering” climate technology company that is focused on “facilitating carbon reduction and removal solutions.”

As Web3 continues to expand in size and scope, environmentally-conscious users “demand an easy and secure way to ensure their activity isn’t harming the planet.”

By partnering with Flowcarbon, Return can now “offer its growing customer base easy access to carbon credits from projects that reduce carbon from the atmosphere, which they can retire to support a rapid return to carbon neutrality.”

Dana Gibber, CEO of Flowcarbon, said:

“Many Web3 users are interested in offsetting the carbon footprint of their blockchain activities, but doing so manually can be tedious and requires vague emissions estimates. The combination of Flowcarbon’s verifiable carbon credits on the blockchain with Return’s easy-to-use automated offsetting protocol and social proof mechanics is a perfect match. We look forward to continuing to explore new opportunities to meet the needs of environmentally-minded blockchain users.”

Flowcarbon’s tokens are reportedly “backed one for one by a basket of credits from carbon removal and reduction projects that meet certain quality criteria.”

Return and Flowcarbon plan “to work closely to make it easier than ever for users to transparently maintain and display their commitment to carbon neutrality on the blockchain.”

Kieran White, Founder of Return, commented:

“We’re thrilled to partner with Flowcarbon and are excited to provide our users with another great option for offsetting their carbon footprints on the blockchain. With more and more individuals, organizations, and corporations entering the Web3 space, our ability to provide a streamlined path to carbon neutrality is of utmost importance, and joining forces with Flowcarbon further adds to our momentum as leaders in this space.”

‍As noted in the update, Return Protocol explains that it “provides automatic blockchain emissions offsetting to users in the Web3 ecosystem, leveraging verified and innovative environmental assets.”

Return’s blockchain-based process “begins with an NFT that accounts for past emissions and then continues to offset as new transactions are made.”

More than just a functional token, the NFT’s appearance will “change with artwork that evolves as more emissions are compensated for, acting as the centerpiece of a user’s blockchain presence.”‍

As mentioned in the announcement, Flowcarbon is “a pioneering climate technology company facilitating carbon reduction and removal solutions.”

Its mission is “to make carbon markets accessible and transparent, enabling theefficient and early flow of capital to be invested directly into projects that combat climate change.”

Flowcarbon is “committed to driving real impact for people, biodiversity, and the planet.”

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