Marlette Holdings, Inc., a financial technology technology company operating the Best Egg financial health platform, announced its partnership with MX Technologies, Inc. to “provide enhanced financial data aggregation capabilities and insights to millions of Best Egg Financial Health users.”
The partnership further “enables Best Egg to provide informative, actionable insights to help customers manage their finances and achieve their goals.”
MX’s connectivity will “help Best Egg Financial Health users seamlessly link all their financial accounts in one place for a 360-degree view of their money.”
They will also be “able to access real-time data and insights to track their spending, reduce expenses, grow savings, and pay down their debt using MX’s robust suite of personal financial management tools.”
Chris Milone, Chief Marketing Officer at Best Egg, said:
“At Best Egg, we strive to provide simple and flexible insights to help our customers confidently navigate their everyday financial life. We are thrilled to partner with MX to expand our data aggregation capabilities and provide our customers with a more personalized experience. The innovative tools MX offers will allow our team to capture data more efficiently and identify unique customer opportunities. These tools are essential as we continue our mission to help people overcome the challenges of their day-to-day finances and make better financial decisions.”
Brett Allred, Chief Commercial Officer, Fintech, at MX, said:
“Our research shows the majority of consumers are looking for a trusted financial partner to help them better understand their finances and help them reach their goals. By partnering with Best Egg, we’re able to help their users gain a more complete picture of their finances with seamless account connectivity and greater insights into the current state of their spending and saving habits.”
Using data aggregation, robust data science, and AI/ML capabilities, Best Egg empowers its customers “to understand their financial picture and find opportunities that will significantly impact their financial situation.”
With this MX partnership, Best Egg is “enhancing its understanding of consumer needs and behaviors, and leveraging enhanced data to improve customer experiences through personalized insights and ongoing engagement.”
As noted in the update, Marlette Holdings, Inc. claims it is “a leading financial technology provider whose subsidiaries develop and operate the Best Egg platform, a financial health platform that provides lending products and resources focused on helping people feel more confident as they manage their everyday finances.”
Since March 2014, Best Egg has “delivered $22 billion in consumer personal loans with strong credit performance, welcomed almost 651,000 members to the recently launched Best Egg Financial Health platform, and empowered over 183,000 cardmembers who carry the new Best Egg Credit Card in their wallet. For more information, visit bestegg.com.”