BNPL: Fintech Adyen and Billie to Bring Buy Now Pay Later to Firms Across Europe

Adyen (ADYEN:AMS), the financial technology platform of choice for leading companies, and Billie, the B2B payments innovator, join forces to let Adyen’s customers enable B2B Buy Now, Pay Later (BNPL) payments services.

By partnering up with Billie, Adyen reportedly “helps merchants and their business customers tackle everyday hurdles in B2B commerce.”

This includes managing cash flow “for buyers and sellers, eliminating payment defaults and fraud risks, and simplifying dunning and collection processes.”

Billie’s BNPL solution therefore offers a cost-efficient alternative to corporate credit cards.

With the seamless integration of Billie’s B2B BNPL solution “into the Adyen platform, the partnership is making online payments effortless for buyers via e-commerce and m-commerce channels.”

It allows merchants around the world to “offer their business customers one of the most in-demand payment methods in B2B commerce: Pay later by invoice. The technical integration for Adyen’s customers is easy, allowing them to offer Billie in their B2B checkout with just a few clicks.”

With Billie, business buyers of shops that run “on the Adyen platform can make purchases and defer payment for up to 30 days.”

At the same time, merchants receive payment “upon the shipment of goods, making Billie’s payment method a beneficial tool for the cash flow management of both merchants and business buyers.”

This is possible because Billie “performs real-time credit approval of buyers at checkout, as well as providing default and fraud risk protection for merchants.”

In this way, Adyen’s B2B sellers can “offer their business customers flexible payment terms, while reducing their own credit risk and administrative burden of commercial credit collection to zero.”

Through Billie, merchants benefit “from +64% conversion rates as well as +18% average order values and can also manage the full post-purchase cycle, from capturing shipments to handling refunds.”

The partnership is part of Adyen’s commitment “to offering a subscription to innovation to its customers, ensuring that they always have access to the latest payment developments.”

Adyen customers can benefit “from more than 150 payment methods on a single platform built for enterprise level online payments.”

The first countries to go live today as “part of the partnership are Germany, Austria, Sweden, and the Netherlands. France, UK, and Switzerland will follow in the coming months.”

This refers to the countries of buying companies – “the integration is already available to all Adyen merchants globally, both for domestic and cross-border transactions.”

Hella Fuhrmann, Country Manager DACH at Adyen, said:

“We are very happy to offer our customers and their business buyers a strong Buy Now, Pay Later option. With Billie being one of the leading BNPL solutions for B2B checkouts, we have a great partner on our side and are looking forward to seeing our partnership grow.”

Christian Grobe, co-founder and co-CEO of Billie, said:

“We are excited to give Adyen merchants easy access to the preferred payment method of their business buyers: pay later by invoice. Our partnership will enable thousands of merchants across Europe to grow their customer base, modernize their B2B payment stack, and expand risk-free into new markets.”

As covered, Adyen is “the financial technology platform of choice for leading companies. By providing end-to-end payments capabilities, data-driven insights, and financial products in a single global solution, Adyen helps businesses achieve their ambitions faster. With offices around the world, Adyen works with the likes of Meta, Uber, H&M, eBay, and Microsoft. The cooperation with Billie as described in this release underlines Adyen’s continuous growth with existing and new clients and partners over the years.”

As mentioned in the announcement, Billie is the new standard “for B2B payments. With its pioneering Buy Now, Pay Later (BNPL) solution, the Berlin-based fintech allows business buyers to purchase goods now and flexibly defer payment to a time that suits their individual needs best––whether they shop online, in-store, via phone or email.”


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