Yorba, a platform that helps people declutter their digital footprint, has officially expanded its subscription tracking services to Canada. First launched in the United States, Yorba’s paid subscription tracking feature now helps more people to easily see, manage, and reduce their monthly and annual subscription expenses.
A growing number of apps and websites are using “dark patterns” – tricky design tactics meant to nudge people into buying products or services they might not need. These manipulative techniques are having a widespread impact, and 73% of Canadians admit they’ve signed up for a service to get a free trial or promotional deal, only to forget to cancel before being charged. On top of that, nearly half of consumers underestimate their monthly subscription spending by at least $100.
With the addition of all the most prominent consumer banks in Canada to Yorba’s network, users in these regions can now find all the accounts they’re paying for, receive alerts about upcoming charges, and easily cancel unwanted subscriptions.
“Expanding into Canada is a significant step in our mission to empower people globally to take control of their digital footprint,” said Chris Zeunstrom, CEO and founder of Yorba. “With this update, our users can more effectively manage their subscriptions, saving money and time. Our platform is designed to provide peace of mind—helping people cut unnecessary costs while ensuring their privacy is always a priority. We’re proud to offer a solution that puts users in control of their digital footprint.”
Features now available to Canadian users include:
Active Subscription Monitoring: Automatically track and organize paid subscriptions.
Cancellation Support: Cancel unwanted subscriptions directly through Yorba.
Payment Alerts: Stay ahead of upcoming subscription charges with timely reminders.
Beyond subscription tracking, Yorba offers a range of tools that help individuals get greater control over their data. These include monitoring for data breaches users could be affected by and assisting with finding and deleting unused accounts. Yorba’s commitment to user privacy means a completely ad-free experience and full control over personal data.
Users can choose from a free basic plan or a premium subscription for $6 per month, which offers advanced features like active paid subscription monitoring, unlimited actions, and priority access to new updates.
