Azura Credit Union, a financial institution with over $822 million in assets and 62,000 members, has chosen Jack Henry‘s (Nasdaq: JKHY) Symitar open technology platform to deliver modern services to its local communities and drive future growth.
Azura Credit Union reportedly has 12 offices in Northeast Kansas and claims that it has remained committed to providing unique services tailored to the local needs of each community.
To maintain this level of community-focused personalization, Azura required a tech platform that is open and flexible, enabling the credit union to integrate fintech solutions of its choice and deliver a broader range of modern services.
According to Greg Winkler, CEO of Azura Credit Union:
“Jack Henry’s single platform and enterprise approach to technology will position us for growth both now and in the future. It provides us with an environment to integrate a variety of tools that will help us differentiate and compete as a truly local organization.”
Azura plans to leverage Jack Henry’s platform to stay innovative with data and AI strategies, empowering each local branch to enhance operational efficiencies and gain deeper insights into the needs of their communities.
This will enable the delivery of meaningful solutions that foster strong, personal relationships.
Winkler emphasized the importance of maintaining a local touch through modern technologies, stating:
“It takes a blend of care, relationships, and technology to really know your members and their unique needs. We want to bring value to all our members, regardless of how they choose to interact with the credit union.”
Brynn Ammon, president of Credit Union Solutions at Jack Henry, noted that Azura is committed to making a positive impact on the communities it serves.
“Our platform will provide the credit union with the technology infrastructure necessary to improve efficiencies across branches and add new solutions as they come to market, staying modern, relevant, and helpful to their communities.”
Azura Credit Union’s decision to select Jack Henry’s Symitar platform reflects the institution’s commitment to delivering modern services to its local communities and driving future growth.
The partnership highlights the importance of flexibility and openness in technology platforms, enabling financial institutions to integrate fintech solutions and deliver personalized services to their members.
However, it is crucial to acknowledge the potential challenges and limitations associated with implementing a new technology platform.
Azura Credit Union must ensure a seamless integration process, provide adequate training to its staff, and continuously monitor the platform’s performance to maximize its benefits.
Ultimately, the success of this partnership will depend on Azura Credit Union’s ability to leverage the Symitar platform to deliver meaningful services to its members, while maintaining its commitment to personalization.