Adyen (AMS: ADYEN), the global financial technology platform of choice for leading businesses, today announced that it has expanded its partnership with Affirm Holdings, Inc. (NASDAQ: AFRM), the payment network that empowers consumers and helps merchants drive growth, to the U.K.
Adyen’s U.K. merchants looking to provide customers access to flexible, pay-over-time plans can now “integrate and offer Affirm at checkout.”
Affirm provides consumers with a wider range of “interest-free and interest-bearing installment options.”
Approved customers can select the customized payment plan “that best suits their needs, and they will never incur any hidden or late fees.”
Nicole Olbe, Adyen’s U.K. Managing Director said:
“Adyen customers all over the globe are demanding best-in-class payment experiences to boost business and drive customer engagement, which is why we are expanding our partnership with Affirm into the U.K. We’ve seen how Affirm’s consumer-first payment options accelerate growth for our U.S. and Canadian merchants and help them meet customers’ individual needs at checkout. We’re excited to unlock greater opportunities for U.K. merchants, and greater flexibility for consumers, together with Affirm.”
Launched in November 2020, the partnership between Affirm and Adyen began by making Affirm “available to eligible Adyen merchants in the U.S. through a merchant’s website or app and in-store through Adyen’s physical payment terminals.”
In that time, the partnership has experienced significant growth, including an increase in “average annual volume by more than seven times from 2021 to 2023.”
Today’s news follows another expansion of Affirm and Adyen’s collaborative efforts.
In December 2024, the two made Affirm’s pay-over-time solutions available to Adyen “for Platforms customers in the U.S. and Canada, as well as opened access for Adyen merchants in Canada to a wider range of Affirm’s offerings.”
It also follows Affirm’s November 2024 launch in the U.K.
Affirm U.K. Limited is authorised and regulated by the Financial Conduct Authority.
Adyen merchants in the U.K. can go here to learn more about how Affirm can support their business.
As noted in the update, Adyen is the financial technology platform for major companies.
By providing end-to-end payments capabilities, data-driven insights, and financial products in a single global solution, Adyen says it “helps businesses achieve their ambitions faster.”
With offices around the world, Adyen works with Meta, Uber, H&M, and eBay.
Affirm’s mission is to deliver “honest financial products that improve lives.”
By building a new kind of payment network – one based on trust, transparency and putting people first – they empower consumers to spend and “save responsibly, and give thousands of businesses the tools to fuel growth.”
Unlike most credit cards and other pay-over-time options, they claim to never charge “any late or hidden fees. ”
Affirm UK Limited provides “consumer credit products” and is authorized and regulated by the Financial Conduct Authority (FCA) for “carrying out regulated consumer credit activities.”
