US startup Sprouts.ai has raised $9 million in a pre-Series A funding round led by True Global Ventures and Accel, as investors continue backing companies building autonomous tools for enterprise sales and marketing teams.
The latest round brings Sprouts.ai’s total funding to $14 million since its founding in 2023, according to the company.
Sprouts.ai develops AI-powered “Revenue Agents” that automate parts of the business-to-business sales process, including customer prospecting, contact enrichment, buyer mapping, and multi-channel outreach.
Its platform integrates with enterprise systems such as Salesforce and Microsoft Dynamics and can also operate through large language model platforms, including Claude.
The financing comes as venture investors increase their exposure to agentic AI companies, which build software capable of performing business tasks with minimal human input.
Enterprise sales have become a key area for AI adoption as companies seek to cut costs, improve productivity, and reduce reliance on fragmented software tools.
The deal reflects how private capital is moving beyond consumer-facing AI applications and into enterprise infrastructure that could reshape revenue operations, sales automation, and customer acquisition.
Sprouts.ai said many businesses still rely on more than 20 go-to-market tools, creating data quality problems that limit the effectiveness of AI systems.
The company said poor customer data remains one of the main reasons enterprise AI initiatives fail.
Sprouts.ai said its platform is used by companies including Hewlett-Packard, Razorpay, HighRadius, and Udemy.
The company said customers have reported higher qualified lead generation, improved response rates, and lower spending on sales technology tools after using its platform.
The deal also reflects continued investor appetite for AI infrastructure and automation startups despite a more selective venture funding environment.
Accel partner Shekhar Kirani said the company sits at the intersection of AI, automation, and enterprise data infrastructure, areas he said are changing how businesses manage revenue generation and customer acquisition.