On Wednesday, Amazon Launchpad announced the launch of its Kickstarter Collection, which features over 300 projects that have been funded on the crowdfunding giant’s platform.
Startups that are reportedly featured in the Kickstarter Collection include Piper, Zivix, Prynt, and MudWatt, among others. Customers shopping the Kickstarter Collection have the ability to browse a variety of categories, including Electronics, Wireless Accessories, Home & Kitchen, Books, Movies & TV, and Toys & Games, as well as themes such as STEM Products, Always Be Learning, Exquisite Objects, Inventing The Future, and Public Benefit.
Jim Adkins, vice president of Amazon, stated:
“At Amazon, we work hard to offer the widest possible selection of products so that customers can find anything and everything they might want to buy online. Working with Kickstarter is a great way for us to hear directly from customers what products they care about, since they truly hold the power to bring these products to life. We created the Amazon Launchpad program a year ago to serve creators, inventors, and startups. Our goal is to enable them to reach Amazon’s hundreds of millions of customers and to overcome one of the biggest challenges any startup faces – bringing their product to market successfully.”
Yancey Strickler, CEO and co-founder of Kickstarter, added:
“Kickstarter helps independent creators find the resources, courage, and community they need to bring their creative projects to life. We’re thrilled to collaborate with Amazon Launchpad on creating a new path for those projects to be discovered, experienced, and loved.”
Since its launch last year, Amazon Launchpad has notably worked with over 100 venture capital firms, startup accelerators, and crowdfunding platforms to help more than 1,000 startups launch products in the U.S., UK, China, Germany, and France.
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