Why do people give on crowdfunding sites?

January 11, 2013 @ 5:37 pm By Marketplace.org

There are more than 50 crowdfunding Web sites in the United States alone and they attract a lot of money from a lot of people. But why do people give on these sites and why do they support certain projects? Elizabeth Gerber, a professor at Northwestern University, has studied crowdfunding and says there are four primary reasons why people give:

1. Because of a reward system, people want acknowledgment.
2. Because they have a connection to one of the people seeking donations.
3. Because they want to be a part of something, be part of group
4. Because they want to support efforts analogous with their beliefs.

Reg A - Form 1-A Filings Beta

Beta. Initial Form 1-A only. Target raise is the stated Amount to be Raised, totaled. Compared with the same dates one year earlier.

YTD: Jan 1, 2026 - Oct 24, 2026 vs Jan 1, 2025 - Oct 24, 2025

Number of Filings131Prior 126 +4.0%

Target Raise, Total$3.40BPrior $3.54B -3.9%

	This YTD	Year prior	Change
Filings	131	126	+4.0%
Target raise	$3.40B	$3.54B	-3.9%

Sponsored by the Crowded Media Group the leading digital news service covering the global Fintech Industry, including digital assets, crowdfunding, tokenization, and other innovations in capital markets. email us @CrowdfundInside

Source: DisclosureQuest. Initial Form 1-A only.

Created by Crowded Media Group

This display counts initial Form 1-A filings only. It does not represent subsequent filings, including Form 1-A/A amendments or Form 1-A POS post-qualification updates filed by the issuer. Amounts are the stated Amount to be Raised on the initial filing, not capital raised and not amounts revised in later filings.

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