Since the JOBS Act was signed into law in April 2012, crowdfunding campaigns and platforms have been growing like wildflowers. There are many choices for businesses, entrepreneurs and marketing consultants but also some equity-based crowdfunding uncertainties with pending Securities and Exchange Commission rules.
I recently sat down in San Francisco with Rory Eakin, co-founder at CircleUp, to talk about crowdfunding models, funding strategies, and congressional developments on the horizon with the S.E.C. working on new rules that will likely change fundraising and investing forever.
Currently, there are three types of crowdfunding models that are intended to help raise capital for businesses and create investment opportunities for the general public.
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