Miami based Accredify has released Accredify Connect, a universal log-in and accredited investor verification tool that strives to make investment crowdfunding simple and safe. The product integrates into crowdfunding websites to make equity crowdfunding possible. The service works 
in similar fashion as Facebook Connect.
“The landscape for investing is changing in a very big way,” said Herwig Konings, CEO of Accredify, “Thanks to the JOBS Act, private businesses can now raise funds online from professional investors and soon from the American people as well in exchange for equity.” Konings illustrates the crowdfunding phenomenon by referencing the popular ABC TV show, Shark Tank. “With the JOBS Act, anyone who qualifies can now effectively become a shark with their own money. Entrepreneurs aren’t presenting to just five sharks in a room, but to a vast online audience of anyone and everyone who has the desire and ability to invest in that idea’s success. We believe this enablement of consumer power will lead to radical increases in innovation, jobs, and to an overall healthier economy.”
“One thing we recognized as a major bottleneck in this industry was the need for a compliance solution that was simple enough to be adopted by the industry but comprehensive enough to be secure, confidential, and efficient for investors,” said Will Silverman, CFO and co-founder, “Investors should control who gets access to their information. As investment opportunities become more prevalent, investors would otherwise be forced to hand over sensitive financial information to multiple parties in order to meet compliance and pay potentially hundreds of dollars to an attorney.”
Accredify wants to streamline the process creating a cost-effective standalone solution. The company has differentiated their product from their competitors by providing a tool that is not bundled with other compliance tools for issuers.
